Browse Hierarchy BUSM212: Integrated Digital Communications and Campaigning
The module will provide an appreciative overview of the digital communications landscape and how digital platforms and technologies have/are transformed(-ing) marketing communications and campaigns. Students will learn to leverage digital channels to create an integrated marketing campaign.
Lists linked to Integrated Digital Communications and Campaigning
| Title Sort by title | Year | Last updated Sort by last updated |
|---|---|---|
| BUSM212 | 2025-2026 Academic Year | 14/04/2026 13:26:50 |