Browse Hierarchy BUSM186: Strategic Entrepreneurship

This module introduces concepts, theories and practices that are shaping our thinking about creating and scaling new ventures in a fast-moving environment with great uncertainty. It addresses strategic (e.g. how to design a business model and entrepreneurial strategy) and practical issues (how to write a business plan and make a pitch to win funding). Students will not only be introduced to the principles of business model design, but also how to deal with uncertainty in the entrepreneurial process.